Age: 16-22
A typical audience member for our music video has a psychographic profile of a reformer, they are kind, sensitive and like to buy organic and free range foods in order to make the world a better place. They like to watch independent films and go to film and music festivals with their friends, they do a lot for the environment such as planting trees in their local park and cleaning up litter.
In order to attract a typical audience member to my music video I intend to find a location with lots of natural wildlife and greenery, such as a forest or some wort of nature reserve, this will attract the audience member to our video because it involves something that interests them and they will enjoy the music video more because it involves their common interests. The actors in the video will be of a similar age to the target audience member, this will give them a chance to identify with them, this links in with Blumler and Katz's Uses of Gratifications Theory that people consume media texts in order to relate to characters and artists.
In order to attract a typical audience member to my music video I intend to find a location with lots of natural wildlife and greenery, such as a forest or some wort of nature reserve, this will attract the audience member to our video because it involves something that interests them and they will enjoy the music video more because it involves their common interests. The actors in the video will be of a similar age to the target audience member, this will give them a chance to identify with them, this links in with Blumler and Katz's Uses of Gratifications Theory that people consume media texts in order to relate to characters and artists.
No comments:
Post a Comment